ADVERTISING PACKSHOTS ... Photo Shooting - Luxury Video CULINARY - COMMERCIAL PRODUCTS - REAL ESTATE - ARCHITECTURE - BUSINESS ...

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Packshot photography, also called product photography, is a commercial photography technique used primarily in marketing and advertising. It involves photographing individual products in such a way as to present them in an attractive and detailed manner, often against a neutral background, in order to highlight the characteristics, details and quality of the product. Packshot photographs are frequently used in product catalogs, e-commerce sites, advertising brochures, and other promotional materials.